iAnthus Debuts New GrowHealthy Open Concept Store at North Port, Florida Dispensary Grand Opening

GrowHealthy marked the opening of its 19th location with a Memorial Day weekend celebration including food trucks, music, entertainment and special promotions

NEW YORK and TORONTO, June 24, 2024 /PRNewswire/ - iAnthus Capital Holdings, Inc. ("iAnthus" or the "Company") (CSE: IAN) (OTCQB: ITHUF), which owns, operates and partners with regulated cannabis operations across the United States, recently announced the addition of a new GrowHealthy store in North Port, Florida featuring a new, open concept – a first for the brand's 19 stores.

A trusted source of quality for Florida's medical cannabis patients, GrowHealthy celebrated the Grand Opening of the new retail location Memorial Day weekend with a celebration that included live music, food and unique product giveaways. Located at 4490 Aidan Lane in North Port, the new dispensary's open concept features tethered bud displays that allow customers to view and examine products without needing an associate's assistance. In addition, new focused lighting showcases products on the floor and provides an elevated boutique retail experience. During the Grand Opening weekend, the North Port store enjoyed a steady rate of visitation, with sales tracking well ahead of what was forecasted.

"We could not be more pleased with the success of the new North Port store," said Richard Proud, CEO of iAnthus. "The Florida market continues to evolve as patients and consumers grow more educated about cannabis and seek out the kind of customer experience they expect at other retailers. Our team in Florida did an amazing job of creating the kind of environment that can provide this boutique experience. Customers have already commented on the 'vibe' of the new store and the reduced wait times the open concept provides."

About iAnthus

iAnthus owns and operates licensed cannabis cultivation, processing and dispensary facilities throughout the United States. The Company's retail dispensary brands include GrowHealthy (Florida), MPXNJ (New Jersey), Health for Life (Nevada, Maryland and Arizona), Be. (New York) and Mayflower (Massachusetts).  For more information, visit www.iAnthus.com.

Forward-Looking Statements

Statements in this news release contain forward-looking statements. These forward-looking statements are made on the basis of the current beliefs, expectations and assumptions of management, are not guarantees of performance and are subject to significant risks and uncertainty. These forward-looking statements should, therefore, be considered in light of various important factors, including those set forth in Company's reports that it files from time to time with the United States Securities and Exchange Commission ("SEC") and the Canadian securities regulators, which you should review including, but not limited to, the Company's Annual Report on Form 10-K filed with the SEC. When used in this news release, words such as "will," could," plan," estimate," expect," intend," may," potential," believe, "should" and similar expressions, are forward-looking statements. Forward-looking statements may include, without limitation, statements relating future developments and the Company's financial performance, business development and results of operations.

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Neither the Canadian Securities Exchange nor the SEC have reviewed, approved or disapproved the content of this news release.

SOURCE iAnthus Capital Holdings Inc.